Amerah Saleh is General Manager of Beatfreeks Consulting- an engagement and insight agency with a vital community of young creatives aged 16 – 30. Beatfreeks works to connect young people to brands, government and funders so they can influence how the world works. Amerah’s expertise is around youth engagement, event management, young people’s development and institutional talent development. She has worked with Beatfreeks since it began in 2013. She was Campaign Director on Routes2Roots, National Heritage Lottery Fund’s campaign to engage more young people and youth groups in applying for £10,000-£50,000 bringing in over £500k to the region. She is also Project Manager of Be Internet Citizens, a Google and YouTube Project engaging 32,000 young people in understanding digital citizenship and online safety. Amerah is an internationally acclaimed Muslim Yemeni poet born and raised in Birmingham, releasing her book “I Am Not From Here” and closing the Commonwealth Games Ceremony from Gold Coast to Birmingham live to 1.4 billion people. Winner of Overall Youth Excellence Award 2015 and named Brum 30 Under 30 in 2018. She is the Co-Founder of Verve Poetry Press, a Board Member of Birmingham’s only producing theatre: Birmingham Repertory Theatre and the UK’s Spoken Word organisation Apples & Snakes. Her passions include engaging young people in change that affects them, Italian food, writing poetry and shaking up organisations