Veronica founded Arts 4 Dementia (A4D) in 2011 to develop weekly programmes for people with early-stage dementia in arts venues, as well as to develop training, best practice conferences and reports.  The A4D website signposts arts opportunities for dementia nationwide. Reawakening the Mind (2012-13) won the Positive Breakthrough in Mental Health Dementia Award 2013. On publication of Music Reawakening (2015), Veronica was appointed A4D president. Her regional guide, Reawakening Integrated: Arts & Heritage (2017) aligns arts within NHS England’s Well Pathway for Dementia. She also leads A4D’s social prescribing programme (Conference, 20-21 May).